AFORGIO

Built for the trades · Saint Ignatius, Montana

Operating systems for the trades.

The system that runs your front office: calls answered, jobs booked, estimates followed up, customers brought back. All automatic, built around how your shop already works. Founder-led, out of Saint Ignatius, Montana.

Run the free Leak AuditBook a call

Or call (406) 540-8477

Tuesday, 6:02 PM

Estimate follow-up sent automatically

Customer approved the brake job by text

Booked Thursday 8:00 AM

Reminder goes out Wednesday

Example. The follow-up, the booking, the reminder — all on their own.

Run a free Leak Audit

Free

Enter any trade business — yours or a competitor's. In about a minute you'll see how it shows up online, where leads are leaking (missed calls, slow follow-up, buried listings), and what it's likely costing in jobs.

Don't like what you see?

Book a 20-minute teardown

What you'll get

Scores on screen in about a minute. Brad's memo in your inbox a few minutes later.

On screen: your audit

  • Overall56%
  • Business details10%
  • Listings16%
  • Online reputation54%
  • Website health59%
  • Local search42%

Example audit.

AFORGIOLEAD LEAK MEMO

In your inbox: the Lead Leak Memo

Where your leads are slipping through

  1. 1.After-hours calls go to voicemail. Most callers won't leave a message, they call the next roofer.
  2. 2.Quotes go out days later. By then the homeowner has already said yes to someone else.
  3. 3.Listings point to an old number. People who find you can't reach you.

The one fix I'd make first: answer every call in under a minute, day or night.

Example memo for a sample roofing business.

Start small

Not ready for the whole system? Start with one piece.

Missed-Call Text-Back: every call you can't answer gets a text from your business within seconds. $97/mo. Try it: call (406) 571-8473, let it ring, hang up. See how it works →

Live demoAgentRoofer — lead conversion infrastructure for roofing contractors.

Call the live AgentRoofer line: (888) 480-5373

The problem

You didn't start a business to run an office.

Most shops run on the owner's memory. That works until it gets busy:

  • The phone rings while everyone's working. The caller tries the next shop.
  • The estimate goes out and nobody follows up. The job goes cold.
  • Customers forget you exist. No reminder, no “you're due,” no reason to come back.
  • Reviews only happen by accident. Happy customers leave without being asked.

None of that is a people problem. It's a system problem.

Where it leaks today

  • Phone rings on a roofgoes to voicemail
  • Quote written on the tailgatesits in the truck
  • Follow-upnever happens

Aforgio closes all three.

Plug the leaks. Keep the jobs.

One system. Every step accounted for.

Capture

Every call, text, form and message answered, day or night. Nothing goes to voicemail and dies there.

Convert

Estimates and quotes follow themselves up until you get a yes or a no. Appointments book straight onto your calendar.

Deliver

Reminders, status updates and “your vehicle's ready” texts go out automatically. Your crew sees the whole board on their phones.

Run

Review requests after every job, service-due reminders, past customers brought back. The work that keeps you busy next month.

Why this isn't another AI receptionist

A receptionist takes a message. A system runs the job.

A receptionist or a snapshot

  • Answers the phone and takes a message.
  • Same template for every business.
  • Set up once, then you're on your own.

An Aforgio system

  • Answers, qualifies, books, and follows up until the job is won or closed.
  • Built around how your crew actually works.
  • Broken against real scenarios before launch, tuned every month after.

Brad takes the first call himself, and builds are limited so each one ships right.

Auto Repair · Collision & Body · Roofing · HVAC · Plumbing · Electrical · Restoration · Cleaning · Landscaping

If your crew works in the field and your office lives in your truck, this was built for you.

The approach

Hand-built. Agent-run.

  1. 01

    Audit

    I look at how your business actually works, not how the org chart says it does.

  2. 02

    Blueprint

    A written plan and a fixed price before you spend a dollar on the build.

  3. 03

    Forge

    I build it, test it against real scenarios, and break it before your customers can.

  4. 04

    Operate

    Agents do the repetitive work. I tune them every month.

Brad Smith, founder of Aforgio, in a barn in Saint Ignatius, Montana
Brad, Saint Ignatius, Montana.

Why a small shop

Founder-led. No account managers.

Most shops run on memory and sticky notes. Who needs a callback, which estimate is still waiting, who's due for an oil change, who should get a review request. That works until it's busy, and then things slip.

I build the system that does it for you. A new customer gets answered and booked. The estimate follows up on its own. The finished job asks for a review. The customer gets reminded when they're due, and comes back. You and your crew see it all in one place, on your phone.

Before I build anything, I come to your shop and see how the work really moves. Then I design it myself, and you call me when something needs changing.

— Brad, founder

If you're in the Mission Valley, the Flathead, or anywhere in northwest Montana, I'll come sit in your shop or ride along on a job and see how calls and quotes really flow before I build anything.

Every build is designed by Brad, with vetted specialists brought in per project when the job calls for it. I take on a limited number of builds at a time so every one ships right.

Two ways to work with us

Ready-built, or built around you.

Ready-built systems

Ready-built systems for specific trades, with set pricing and fast setup.

AgentRoofer

Lead conversion infrastructure for roofing contractors. PRO $997/mo · SCALE $1,997/mo.

See AgentRoofer

More trades in the forge.

Custom systems

Built around how your business actually runs — your workflows, your tools, your crew.

Start with a free Leak Audit

Engagements

Start where it makes sense.

Free Leak Audit

Free

The audit plus a one-page Lead Leak Memo.

Run it

Missed-Call Text-Back

$97/mo + $197 setup

Every missed call gets a text back in seconds. No contract. Founding roofers: setup waived + 60 days free.

Try it →

Focused Fix

$500–$1,500

One problem, solved. A follow-up sequence, a booking flow, a review engine. Fixed scope, fixed price, no blueprint required.

Talk to Brad

Systems Blueprint

$1,500

A 90-minute working session and a written plan: your current workflow and its bottlenecks, prioritized fixes with what each is worth, the system design, a fixed quote — and what NOT to build. 100% credited toward your build.

Book a Blueprint

Custom Build

From $7,500

Your full operating system, built and tested. 50% to start, 50% at launch. Payment plans available. Done means: the system is live in your business, agents run the repetitive work, and your crew stops chasing leads from the truck.

Talk to Brad

Keep It Running

From $500/mo

I monitor, tune, and extend your system every month, scaled to what you've built.

Talk to Brad

Roofing contractor? See AgentRoofer

Mission-driven or just getting started? See Founding Builds →

Fill the pipe

Plug the leaks. Then fill the pipe.

Most marketing pours leads into a business that lets half of them go to voicemail. Fix the bucket first. Then fill it.

Database Reactivation

$1,500 one-time

Your old customer list is money sitting still. I bring past customers back with a reason to book.

Reviews & Reputation

From $300/mo

Review requests after every job, fast replies, and a Google profile that stays active.

Lead Generation

From $2,500/mo + ad spend

Ads and landing pages that feed a system built to catch every lead. Available once your system is in place.

Start with a free Leak Audit